Video: The Next Online Frontier
Online video gets real in 2007 and breaks the billion dollar level. According to Strategy Analytics, online TV, movie, and other video sales will grow from $300 million in 2006 to $1.5 billion in 2007 to $5.9 billion in 2010. Revenues are now primarily paid downloads. By 2010 Strategy Analytics expects rentals and subscriptions will grow to generate one quarter of annual revenues.
KenRadio provides other online video STATS:
> 13% of P2P downloaders would pay $20 per movie
> 163 million concurrent video streams to be delivered by 2011
> 5% of Internet video viewers have paid for a movie download
> 500 million pounds to be spent on online videos by 2011
> 6 million US households downloaded P2P video, 1.2 million paid for legal videos
> Mainstream audience for podcasts: males with 6+ years of Internet experience
> Online movie download market: iTunes – 67%, MovieFlix – 19%, CinemaNow – 9%
> Top video sites by unique visitors: Yahoo!, MySpace, YouTube
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