Filed in archive
Marketing
by Jordan Grodecki on December 17, 2007
Beginning tommorrow, the 64 min long mini sequal to Jackass 2, cleverly titled Jackass 2.5, will be released for free on the internet. It will be available for 2 weeks completely free of charge befo...
Filed in archive
Companies
, Marketing
, Retail
by Marc on August 27, 2007
Limewire, the current leading P2P developer, is developing an online music store. Paid music files will be available via links in their P2P software and later included in P2P results. Music will be av...
Filed in archive
Analysis
, Internet
, Marketing
by Marc on August 17, 2007
According to the report Internet TV 'goldrush' from researcher Understanding & Solutions, Internet and P2PTV will reach $10 billion in worldwide ad revenues by 2011, about 18% of all proje...
Filed in archive
Events
, Marketing
by Marc on August 16, 2007
The DCIA, the P2P industry association, is driving P2P mainstream with the bicoastal P2P Advertising Upfront conference. The event will be held October 26 & 29 in New York and Los Angeles, in conj...
Filed in archive
Artists
, Free and Legal Files
, Marketing
by Marc on August 8, 2007
Pop star Prince shocked the major labels with a new marketing plan - free music. He gave away almost 3 million CDs of his latest album, Planet Earth, in the UK. They were distributed with the Mail new...
Filed in archive
Companies
, DRM
, Marketing
by Marc on August 3, 2007
London-based online music store 7digital now sells DRM-free tunes from major label EMI, similar to an offering from Passalong Networks.
While pricing is similar to iTunes (7digital has songs at $1.0...
Filed in archive
Business
, Commentary
, Marketing
by Marc on July 24, 2007
This article is part of a series on guaranteed success for tech and media marketing.
1. What's Your Story: An iPhone Christmas
2. What's Your Story: Demystifying Apple
3. What's Your Story...
Filed in archive
Business
, Commentary
, Marketing
by Marc on July 19, 2007
This article is part of a series on guaranteed success for tech and media marketing.
1. What's Your Story: An iPhone Christmas
2. What's Your Story: Demystifying Apple
3. What's Your Story...
Filed in archive
Business
, Commentary
, Marketing
by Marc on July 16, 2007
This article is part of a series on guaranteed success for tech and media marketing.
1. What's Your Story: An iPhone Christmas
2. What's Your Story: Demystifying Apple
3. What's Your Story...
Filed in archive
Marketing
by Marc on July 12, 2007
This article is part of a series on guaranteed success for tech and media marketing.
1. What's Your Story: An iPhone Christmas
2. What's Your Story: Demystifying Apple
3. What's Your Story...
Filed in archive
Marketing
by Marc on July 10, 2007
This article is part of a series on guaranteed success for tech and media marketing.
1. What's Your Story: An iPhone Christmas
2. What's Your Story: Demystifying Apple
3. What's Your Story...
Filed in archive
Companies
, DRM
, Marketing
, Technology
by Marc on June 28, 2007
Shared Media Licensing's (SML) Weedshare, an early digital music service, has suspended operations. Weedshare was smoked by Microsoft, whose latest version of Windows Media Player was incompatible...
Filed in archive
Artists
, Business
, Free and Legal Files
, Fun
, Marketing
by Marc on June 15, 2007
New York artist and former software programmer Jonathan Coulton is profiled in the New York Times magazine section. He explains how he's created a full-time living through free distribution. He wr...
Filed in archive
Business
, Entertainment industry
, Marketing
, Society & Public Policy
by Marc on June 12, 2007
Leading online music store eMusic with has driven song prices down as low as 25¢ if you max out their song bundles. eMusic offers over two million tracks, all in open MP3 format.
But many labels aren...
Filed in archive
Artists
, Companies
, Fun
, Innovation
, Marketing
by Marc on June 1, 2007
DiscRevolt brings a new way for artists to promote themselves with artist trading cards. The cards are both a physical memento for the artist like a CD Jewel case and a stored credit card that authori...
Filed in archive
Commentary
, Companies
, Entertainment industry
, Marketing
by Marc on April 27, 2007
This article is part of a series reviewing the AnywhereCD bundled CD+MP3 album store.
1. Anywhere(CD) But Here (Warner Music).
2. Anywhere(CD) But Singles.
3. Anywhere(CD) is Better Than Nowhere.
4. A...
Filed in archive
Companies
, Entertainment industry
, Marketing
by Marc on April 17, 2007
This article is part of a series reviewing the AnywhereCD bundled CD+MP3 album store.
1. Anywhere(CD) But Here (Warner Music).
2. Anywhere(CD) But Singles.
3. Anywhere(CD) is Better Than Nowhere.
4. A...
Filed in archive
Companies
, Marketing
by Marc on April 10, 2007
While iTunes will be selling premium music for $1.30, eMusic is driving the price down to 25 cents. That's the eMusic per song price if you max out their song bundles. The Basic Connoisseur Plan p...
Filed in archive
Commentary
, Companies
, Entertainment industry
, Marketing
by Marc on April 5, 2007
This post is part of a series that analyzes Apple's Complete My Album offering.
1. Apple Pimps The Single
2. Complete My Album Is Incomplete
3. Complete My Album Is For Singles
4. Complete My Alb...
Filed in archive
Companies
, DRM
, Entertainment industry
, Marketing
by Marc on April 5, 2007
Or you can get them free and unauthorized from P2P.
That's the lesson from the news that EMI is indeed pushing ahead with open format music. DRM-free tunes will be available on apple itunes in Ma...
Filed in archive
Commentary
, Companies
, Entertainment industry
, Marketing
by Marc on April 3, 2007
This post is part of a series that analyzes Apple's Complete My Album offering.
1. Apple Pimps The Single
2. Complete My Album Is Incomplete
3. Complete My Album Is For Singles
4. Complete My Alb...
Filed in archive
Commentary
, Companies
, Entertainment industry
, Marketing
by Marc on March 31, 2007
This post is part of a series that analyzes Apple's Complete My Album offering.
1. Apple Pimps The Single
2. Complete My Album Is Incomplete
3. Complete My Album Is For Singles
4. Complete My Alb...
Filed in archive
Commentary
, Companies
, Entertainment industry
, Marketing
by Marc on March 30, 2007
This post is part of a series that analyzes Apple's Complete My Album offering.
1. Apple Pimps The Single
2. Complete My Album Is Incomplete
3. Complete My Album Is For Singles
4. Complete My Alb...
Filed in archive
Entertainment industry
, Marketing
by Marc on March 28, 2007
This post starts a series that analyzes Apple's Complete My Album offering.
1. Apple Pimps The Single
2. Complete My Album Is Incomplete
3. Complete My Album Is For Singles
4. Complete My Album&#...
Filed in archive
Entertainment industry
, Innovation
, Marketing
by Marc on March 26, 2007
The rise of the single is one of the pillars of the digital transformation of the music industry. Last year a landmark point was reached - more singles were sold than albums. That presents a painful d...
Filed in archive
Artists
, Free and Legal Files
, Marketing
by Marc on March 23, 2007
Fun Friday brings free downloads for our readers. The band Harvey Danger cordially requests your presence to download its latest album free and asks you to share it with your friends. Technologist Tim...
Filed in archive
Artists
, Commentary
, Entertainment industry
, Marketing
by Marc on February 26, 2007
A band's MUSIC should not be a brand. With that clarification, I refer readers to Bob Lefsetz's commentary below.
A band's BUSINESS however better be a brand.
The corporate manager and ...
Read more of The Band and The Brand
Filed in archive
Commentary
, Entertainment industry
, Free and Legal Files
, Marketing
by Marc on February 19, 2007
Suretone Records, a Universal Music Group label, will distribute videos of top and new artists on the P2P file sharing networks. The files will not be secured and can be freely and legally downloaded ...
Filed in archive
Entertainment industry
, Marketing
by Marc on February 14, 2007
Over half the 25 best selling CDs on Amazon.com are under $10. Credit Apple. iTunes' $9.99 album pricing is driving major retailers to be competitive in a weak market.
An anonymous record exec e...
Filed in archive
Companies
, Marketing
by Marc on February 13, 2007
... Or you can't keep a good dinosaur down.
It's bad enough that AT&T continues to resurrect itself and pull itself back together like frankenstein. They also keep bringing back the same ...
