Cisco Agrees: P2P Use Declining
A new study by Cisco comes to the same conclusion as Arbor Networks’ study, discussed below– P2P traffic is declining.
"The Cisco research shows that P2P use has dropped, comprising only 38 percent of the total traffic in the third quarter, compared with 60 percent 18 months ago (albeit with a smaller sample size)," notes GigaOM’s Stacey Higginbotham. "So I’m left to wonder if those heavy users are the dreaded bandwidth hogs who are demonized by ISPs or are they the early adopters who are indicators of how the average person will use the network in the future? Given that P2P use is falling while the use of video and other collaboration products are rising (those products consumed 4.3 percent of the average monthly traffic), I’m inclined to think that early adopters are now driving a lot of the traffic growth…"
More here from Multichannel News … more here from TMCnet … and the press release is here.
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